Philosophy
How tobesocial?
The full service social media agency tobesocial defines itself as a modern communications agency successfully supporting small, medium sized and large-scale enterprises in the substantial field of social media marketing. Social
media is not just a trend or a marketing gimmick but rather the renaissance of the recommendation marketing as well as a lifestyle. More than ever, consumers are using social media almost always and everywhere. Due to the ever-changing buying and communication behavior, we help companies to implement social media effectively into their B2C and B2B business and marketing mix. Our conception and realization of modern marketing strategies and innovative social media campaigns includes a synergy of bottom-up and top-down approaches and connect classic marketing tools with all the possibilities of the social web. In short: We make Social Media!
The team of the social media agency tobesocial is confident that the directness, honesty and transparency that lead our discussions in the social web help to strengthen the credibility of our clients and their brands in social networks, forums and communities. Furthermore, we support the responsibilities and rules of the CIPR Code of Conduct and British Code of Advertising, Sales Promotion and Direct Marketing. We also believe in and follow the WOMMA Code of Ethics.
Ideas and opinions of the people using social media are not only very important to us; we also use them for great inspiration. That way, we gather even more supporters and brand ambassadors as well as trust in a company, a product or a brand. The newly created customer confidence inspired by a successful social media marketing is the foundation of a growing and enduring company success.
To reach the marketing and company goals of our clients we combine traditional PR, digital PR and online marketing with our comprehension of innovative social media marketing. We are creative lateral thinkers who develop a proper and effective social media strategy for each of our clients. Our concepts create win-win situations where companies as well as consumers can benefit. Using a strong network of partners the social media agency tobesocial develops specially customized social media campaigns for the social web. We concentrate on creative communication channels and word-of-mouth marketing in the social media. We are a highly motivated team, searching and creating unique and innovative social media solutions for your organization, product and brand.
