Mehr denn je konkurrieren Facebook, Instagram und Snapchat um Social Media User und Werbekunden. Der Versuch, sich gegenseitig mit den neusten Updates zu überbieten, ermöglicht den Social Media Usern nicht nur neue Möglichkeiten der Interaktion, sondern auch für Unternehmen neue und verbesserte Optionen für professionelles Social Media Marketing:
This social media examier has produced its ‘2012 Social Media Marketing Industry Report‘ and has included some good statistical information from over 3800 marketers, revealing where their focus lies within social media activities, and what works and what does not!
How effective is Facebook advertising? The answer comes from Facebook itself.
Some Facebook advertising (Ads) figures from the infographic:
Interesting infographic about some fundamental key insights about content marketing via social media marketing. What is content marketing? Is there a definition for content marketing? And how does content marketing work? Content marketing is king – or rather, quality content is social media king, too.
Let’s take a closer look:
Ben & Jerry’s amazing social media campaign 2012. Ben & Jerry’s said thanks to their Instagram followers around the world by turning some of their photos into street billboards. The Posters and billboards appear in local media in the fans own neighborhoods. Very clever social media campaign 2012 and a nice example how social media and traditional Media works very well together.