Social Media Campaign 2012: Ben & Jerry's Turns Fans Via Instagram Pix Into Ads

  • tobe_admin's blog
Post date: 
27/02/2013

Ben & Jerry’s amazing social media campaign 2012. Ben & Jerry’s said thanks to their Instagram followers around the world by turning some of their photos into street billboards. The Posters and billboards appear in local media in the fans own neighborhoods.  Very clever social media campaign 2012 and a nice example how social media and traditional Media works very well together.

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